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What is the difference between Google Ads and Facebook Ads?
Many Education marketers see Google ads and Facebook Ads in an adversarial way. And one of the biggest differences between Google and...
Various aspects of Digital Marketing for educational sector
Today those institutes that impart higher education are using digital marketing as their main means of engaging with their prospects....
How Pay-Per-Click Ad’s (PPC) important for Education Sector
Why PPC ad's are important for education sector
Some important Traffic metrics every education institution needed to focus in Digital Marketing:-
These metrics are primarily measured and monitoring during the traffic generation stage and very important for SEO and PPC campaign....
Do’ and Don’ts when you’re running email marketing campaign for your institution
Do create a strategy- Gather your team to discuss the purpose of your email marketing campaign, likely what will be outcome and what...
Why Education sector should be active on Twitter?
To attract current students and new students education institutions need more than to commonly on twitter. One of the most popular way...
Why is important to make your institution website user-friendly?
Usability or user experience, is the art of making your website simple and user- friendly and easy to use. Understanding your potential...
How content is important for any institution?
In today’s digital marketing world content play a crucial role and blog writing and content creation become necessary for any...
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